Community Engagement and Outreach
Nationwide, Keen Independent has successfully welcomed tens of thousands of
diverse individuals to give insights on initiatives regarding diversity, equity and inclusion, public procurement, performing arts, arts and cultural programming and venues, environmental and conservation messaging, and other important topics.
We often draw from the principles of community-based social marketing to build awareness among potential participants and initiate calls for action. To build buy-in
and trust, we use many methods to identify key stakeholders and engage diverse communities even those that are difficult to reach. Keen Independent has
multilingual capabilities.
How We Do It
- Internal and external stakeholder groups (assembly and meetings)
- Key-person interviews
- Community champions (identify and engage)
- Listening and visioning sessions
- Community workshops, town halls and public meetings (virtual and in-person)
- Round-table discussions and focus groups (virtual and in-person)
- Community events and other grassroots touch points
- Non-traditional community-based venues
- Culturally sensitive and multilingual communications and public participation plans
- Designated study fact sheet, dynamic website, telephone hotline and email address
Selected Project Examples
- Latino Cultural Arts Center Master Plan, CO
- Clark State Performing Arts Center Market and Operational Assessment, OH
- City of Waco Feasibility Study, TX
- Plainfield Performing and Fine Arts Center Market Study, IN
- Dane County Parks and Henry Vilas Zoo Program Evaluation, WI
- City of San Jose, CA Small Business Opportunity and Inclusion Project, CA
- NARAL Pro-Choice Program Development and Evaluation, CO
- Valley Water, Market Research and Message Testing, CA
Sectors We Serve
- State and local governments
- Non-profits
- Boards and commissions
- Industry associations
- Educational institutions